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SEO Myth-Busting: Geotagging Photos To Improve Local Search Rankings

Last Updated: March 3, 2026

Leer en español You’ve probably heard the latest online marketing “trick”: geotagging your photos. The pitch is simple: add location data to your pictures (like where you took that shot of a fixed pipe or a new deck), and Google will magically push your business to the top of local searches like “plumber near me.” […]

How Long SHOULD Things Take? Setting Realistic Timelines

Last Updated: March 3, 2026

Leer en Español In today’s digital world, everyone expects instant results. But when it comes to SEO, backlinks, and Local Service Ads (LSAs), things don’t work that way. Many business owners assume that once they launch a website or add a backlink, they’ll see immediate results on Google. In reality, even a Google Ads campaign […]

Are GBP Heatmaps (AKA Local Search Grids) Helpful Tools or Shiny Distractions?

Last Updated: March 3, 2026

Leer en Español When it comes to marketing your small business online, there’s no shortage of fancy tools promising to give you an edge. One of the more recent ones making the rounds is the Local Search Grid (or GBP Heatmaps), a tool designed to show how your Google Business Profile (GBP) ranks across different […]

The GBP Minefield – Undocumented Traps That Trip Up Users

Last Updated: March 3, 2026

Leer en Español Google Business Profiles (GBPs) might look simple on the surface, but behind the scenes, they’re like a giant game of Jenga. One seemingly harmless change can cause unexpected ripple effects like disabling key features, hiding your business from search results, or, in some cases, getting your profile suspended altogether. Want an example? […]

Scam Watch: Pricey Google Business Profile Scams

Last Updated: September 27, 2024

Welcome to the first installment of our new series, Scam Watch, where we expose the tricks and traps that shady marketers use to swindle small businesses. Today, we’re diving into a particularly sneaky scam that’s been making the rounds: dishonest marketers claiming that your Google Business Profile (GBP) isn’t free and charging exorbitant fees to […]

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