Welcome to the first installment of our new series, Scam Watch, where we expose the tricks and traps that shady marketers use to swindle small businesses. Today, we’re diving into a particularly sneaky scam that’s been making the rounds: dishonest marketers claiming that your Google Business Profile (GBP) isn’t free and charging exorbitant fees to […]

If you rely on Google Business Profile (GBP) for your online presence (who doesn’t?), there’s a crucial update you need to know about. Google has rolled out new rules that limit your appeals for a suspended GBP to just two attempts. Let’s dive into what these changes mean for you and how to navigate this […]

Welcome to another edition of our SEO Myth-Busting series! Today, we’re tackling a common misconception that still manages to confuse people: the idea that optimizing for the words “near me” as if they were actual keywords will boost your local SEO. Let’s delve into why this simplistic approach is outdated and what you should be […]