Prospect Genius

Ever wondered why some folks are obsessed with how fast your website loads? Let’s cut through the tech talk and get to the point. Yes, Speed Matters…But Don’t Obsess Google cares about how fast your website loads because they want users to have a good experience. But here’s the kicker: faster page load speed doesn’t […]

Welcome to another edition of our SEO Myth-Busting series! Today, we’re tackling a common misconception that still manages to confuse people: the idea that optimizing for the words “near me” as if they were actual keywords will boost your local SEO. Let’s delve into why this simplistic approach is outdated and what you should be […]

Welcome back to our SEO Myth-Busting series! Today, we’re debunking a myth that can seriously mislead business owners: the idea that having more than one website for your business will provide an SEO benefit. Let’s dig into why this isn’t just ineffective, but also against Google’s guidelines, and how it can end up hurting your […]

Today we’re kicking off  a new series about SEO Myths that just won’t die. In this post, we’ll cover the idea that buying multiple domains and redirecting them to your main site will boost your SEO. Spoiler alert: it won’t. Let’s dive into why this tactic is outdated and what the real purpose of buying […]

There are many ways that business owners go wrong with Pay Per Click (PPC) campaigns. Most of them are borne out of very good and responsible goals, but none the less cause problems. These 8 are the ones we find to be most common. 1. Googling Yourself Curious about how your ad looks? Resist the […]