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You are here: Home / Archives for Blog

The Importance Of NAP Matching And Why You Need To Care About It

Last Updated: March 3, 2026

Leer en Español  Even though this is an old topic, it’s still wildly misunderstood and often neglected. When clients land at our doorstep, their poor NAP matching is the number one reason why their marketing efforts have failed in the past. This is why we always recommend starting with our CleanSlate service so we can […]

The GBP Minefield – Undocumented Traps That Trip Up Users

Last Updated: March 3, 2026

Leer en Español Google Business Profiles (GBPs) might look simple on the surface, but behind the scenes, they’re like a giant game of Jenga. One seemingly harmless change can cause unexpected ripple effects like disabling key features, hiding your business from search results, or, in some cases, getting your profile suspended altogether. Want an example? […]

GBP Performance Emails – They Don’t Mean What You Think They Mean

Last Updated: March 3, 2026

Leer en Español  Those monthly emails from Google about your Google Business Profile (GBP) performance can be incredibly misleading—and they’re confusing a lot of people. They often look something like this: What’s interesting is that people misinterpret them in opposite ways. Some clients call us excited, convinced that the email shows they’re suddenly dominating the […]

ScamWatch: Scammers Threatening to De-List GBP Unless They Get a Ransom

Last Updated: March 3, 2026

Leer en Español  Remember the old “I will sell you one of the top 3 positions in Google” con? It lingered, for years, in one form or another but now it’s evil cousin is back. The new version of this old scam is now about removal of your listing, rather than placing it at the […]

Reader Suggestion: How to Improve SEO/Rankings

Last Updated: March 3, 2026

Leer en español We recently got a suggestion from a reader that we cover SEO and how to improve rankings. So, this post is going to do exactly that! This is a massive topic that’s far too broad to go into detail on every point, but we’ll focus on the general topics and, more importantly, […]

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