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Has A.I. Killed the SEO Star? SEO, GEO, and AEO for Modern Digital Marketing

Last Updated: May 5, 2025

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If you’ve been around digital marketing even a little, you’ve heard of SEO (Search Engine Optimization.) You know the drill: use the right keywords, build some solid backlinks, and boom, your website shows up on Google when someone types in “water heater installation Boston MA.”

But in 2025, the game’s evolving. A lot.

Thanks to the rise of AI-powered assistants (like Alexa and Siri) and chat-based search (like ChatGPT, Gemini, Perplexity,  and Grok), it’s no longer just about ranking on Google. It’s about showing up in the answers AI gives people. Even Google is using Gemini to show you AI answers to your searches, right at the top of the search results. This is why AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) are becoming so critical.

Let’s break it all down.

SEO: The Classic Crowd-Pleaser

Goal: Rank high on Google (and other search engines) when someone searches for services you offer.
Focus: Keywords, structure, speed, backlinks.

Let’s say you’re a plumber in Boston. You create a page like:

  • Title Tag: Water Heater Installation Boston MA | Boston Hot Water Pros
  • H1: Water Heater Installation in Boston, MA
  • Meta Description: Need water heater installation in Boston, MA? Call now for fast, affordable service!

Your content hits the right phrases—“plumbing in Boston,” “tankless water heaters,” “Boston water heater repair”—and you throw in a Google Map, a few local backlinks, and you’re cookin’.

Outcome: Your page shows up when someone Googles “water heater installation Boston MA.” Clicks start coming in.

AEO: Talk Like a Human (Because AI Is Listening)

Goal: Be the go-to answer when someone asks their phone or smart speaker a question.
Focus: Conversational tone, FAQ-style answers, schema markup.

People don’t always search like they used to. Now, they ask:

  • “Who installs water heaters near me?”
  • “How long does it take to install a water heater?”
  • “What’s the cost of a tankless water heater in Boston?”

To show up in voice searches or smart assistant answers, your content needs to match that Q&A format:

  • H1: Who Does Water Heater Installation in Boston, MA?
  • Subheading: How much does it cost?
    • On average, between $800–$1,500 depending on the unit.
  • Subheading: How long does it take?
    • Most jobs take 2–4 hours for our team.

Outcome: Someone asks ChatGPT or Grok, “How long does it take to install a water heater in Boston?” and you’re the answer.

GEO: Win the AI Brain Game

Goal: Be the source that tools like ChatGPT reference when crafting detailed responses.
Focus: Authority, clarity, structure, and originality.

This is where content starts doing real heavy lifting. AI bots don’t just look for keywords, they understand what’s helpful, unique, and well-explained. Your job? Be the expert voice they lean on.

So instead of a sales-y blurb, you write something like:

“In 2024, over 65% of Boston homeowners upgraded to tankless water heaters, according to the Boston Plumbing Association.”

“Because of Boston’s hard water, traditional tank heaters wear out 20% faster, so going tankless often saves in the long run.”

Break it down into steps. Add data. Speak like a pro. Be the plumber who’s not just trying to rank, but trying to teach.

Outcome: Someone asks an AI, “What’s the best way to install a water heater in Boston?” and it replies:

“Boston Hot Water Pros recommends tankless units for Boston’s hard water. Installation usually takes 2–4 hours and costs between $1,000–$1,500.”

Boom. You’re the authority.

Quick Comparison: SEO vs. AEO vs. GEO

Keyword Focus

SEO: Heavy
AEO: Moderate (natural questions)
GEO: Light (broad relevance)

Content Style

SEO: Keyword-rich
AEO: FAQ/conversational
GEO: Expert-level, detailed

Length

SEO: ~700 words
AEO: ~500 words
GEO: 900+ words

Structure

SEO: Ranked sections
AEO: Q&A format
GEO: Bullet points, tables, step-by-step

Target Platform

SEO: Google SERPs
AEO: Voice search / AI assistants
GEO: ChatGPT, Google’s AI Overviews

Local Detail

SEO: Basic (address, map)
AEO: Specific (neighborhood examples)
GEO: Deep (e.g., local stats, trends)

So… What Should You Do?

Honestly? Start with strong SEO. It lays the groundwork. If you’re using keywords like “emergency plumber Boston” or “tankless water heater install in Dorchester,” you’re already headed in the right direction.

Then, sprinkle in some AEO magic:

  • Add an FAQ section.
  • Use natural questions as subheadings.
  • Keep answers tight and scannable.

Finally, beef it up for GEO:

  • Drop in unique insights and local stats.
  • Use clear formatting—bullet points, charts, comparisons.
  • Write like an expert, not a salesman.

Final Thoughts

AI isn’t killing SEO, it’s evolving it. The goal now is to be the best answer, whether someone’s typing into Google, asking their phone, or chatting with a bot.

Your website is no longer just a brochure, it’s a resource. A guide. A trusted voice.

So next time you’re updating a service page, ask yourself:

“Would this help me if I were the customer?”

If the answer is yes, chances are… the search engines (and AI) will think so too.

Want help giving your service pages a glow-up that works for SEO, AEO and GEO? Drop us a line. We speak fluent Google and robot.

SEO, GEO, and AEO FAQs


Answer Engine Optimization (AEO) focuses on formatting your content in a conversational Q&A style and using schema markup so that AI assistants and voice search devices can deliver your answers directly to users.


Generative Engine Optimization (GEO) is about creating authoritative, detailed content with unique data, bullet points, and expert insights so that generative AI tools reference your website when crafting their answers, whereas Search Engine Optimization (SEO) focuses on ranking in search results and Answer Engine Optimization (AEO) focuses on voice and Q&A formatting.


Search Engine Optimization (SEO) is the practice of optimizing keywords, site structure, page speed, and backlinks to rank high in Google SERPs, and it remains important because it lays the foundation for visibility and traffic before applying AEO and GEO strategies.


AI has shifted emphasis from purely keyword-based tactics to more user-centric content formats, pushing marketers to adopt conversational tone, structured Q&A, and authoritative data to satisfy AI assistants and chat-based search engines.


AI does not kill SEO but evolves it: websites must now serve as resources by providing clear answers for AI, voice search, and generative models, combining traditional SEO fundamentals with AEO and GEO enhancements.


Businesses should start with strong Search Engine Optimization (SEO) foundations, then add Answer Engine Optimization (AEO) elements like FAQ sections and natural question subheadings, and finally layer in Generative Engine Optimization (GEO) by including unique insights, local data, and expert commentary.


Optimizing for voice search and AI assistants involves using natural, conversational headings in a Q&A format, including Answer Engine Optimization (AEO) schema markup, and providing concise, human-friendly answers that directly address common customer questions.


To adapt for SEO, AEO, and GEO, businesses should: 1) Implement strong SEO fundamentals with targeted keywords and local backlinks, 2) Add AEO-focused FAQ sections with schema markup, and 3) Enhance GEO by publishing expert-level content with original data, bullet-point breakdowns, and clear formatting.

SEO Myth-Busting: Geotagging Photos To Improve Local Search Rankings

Last Updated: April 9, 2025

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You’ve probably heard the latest online marketing “trick”: geotagging your photos. The pitch is simple: add location data to your pictures (like where you took that shot of a fixed pipe or a new deck), and Google will magically push your business to the top of local searches like “plumber near me.” Sounds like a silver bullet, right?

Wrong. It’s a myth. Geotagging isn’t going to make or break your online success. It’s not bad, it’s just not worth your time. Let’s bust this myth wide open, figure out who’s pushing this nonsense, and get you focused on what actually brings in customers.

What’s Geotagging, Anyway?

Geotagging means adding your location info to the meta data of your photos. Most phones these days will automatically add the latitude and longitude of where you are when you take your photos and stick that information into the file’s meta data. The idea is that Google sees this and says, “Oh, this electrician works in [Your Town]!” and bumps you up in search results. It’s being sold as a fast, easy way to win at local search. But here’s the catch: it barely moves the needle, and you’ve got better things to do.

Where’s This Hype Coming From?

I know that you’re busy fixing sinks, mowing lawns, or wiring houses, so you might not have time to dig into why this keeps popping up. Here’s the scoop:

  • SEO “Experts” Want Your Money: Some marketing companies and so-called gurus on TikTok or YouTube push geotagging as a must-do trick. They’re selling you tools or services, and this sounds fancy enough to hook you. They don’t care if it works, they just want your cash.
  • Your Buddy at the Bar Said It Worked: Ever hear a fellow tradesperson swear they geotagged a photo and got more calls? Maybe it happened, maybe it didn’t, but chances are something else (like a new review) did the heavy lifting. Word spreads, and suddenly everyone’s jumping on the bandwagon.
  • Old Advice That Won’t Die: Years ago, little tricks like this might’ve helped with Google. Not anymore. But outdated tips keep floating around online, confusing busy folks like you.

The truth? This hype preys on people who don’t have hours to mess with marketing and just want a quick fix. Sorry, but geotagging isn’t it.

Busting the Myth: It’s Not Wrong, Just Useless

Here’s the deal: geotagging your photos won’t hurt your business. If you’ve got a spare hour and love fiddling with your phone, go for it. But don’t expect it to flood your inbox with leads. Why?

  • It’s Super Easy to Fake: Anyone can change a photo’s location data in seconds. Snap a pic in Ohio, edit the file on your phone or computer, and tell Google it was taken in Florida. No special tools needed. Google knows people can lie like this, so it doesn’t put much stock in geotags. Why trust something that’s so easy to fake?
  • Google Doesn’t Care Much: Google’s smart. It already knows where your business is from your Google Business Profile (that free listing you set up with your address). A geotagged photo might add a tiny hint, but it’s like whispering in a thunderstorm. Google’s listening to louder stuff.
  • Your Time’s Worth More: Say you spend 10 minutes tagging every job photo. That’s an hour a week if you do six jobs. What’s that get you? Maybe one extra person finds you in a random image search. Maybe. Meanwhile, you could’ve called a happy customer for a review that actually boosts your rank.

Studies back this up. One test with lawn care businesses showed geotagging helped a tiny bit for “near me” searches in super-specific spots, but it didn’t help (and sometimes hurt) for bigger city searches. Google’s own experts say it’s not a game-changer. Bottom line: it’s a weak signal, drowned out by the stuff that really counts.

What Should You Do Instead?

You’re not here to waste time on overhyped tricks. You want more calls from local customers. Focus on these instead:

  1. Fix Up Your Google Business Profile: Make sure your address, phone, and hours are right. Add a few good photos (no geotagging needed, Google knows where you are). This is your online storefront so keep it sharp.
  2. Ask for Reviews: A handful of 5-star reviews from real customers beats 1,000 geotagged photos. Text your last happy client and ask. Takes five minutes, works like magic. Better yet, sign up for ReviewStream and we’ll do it for you!
  3. Post About Your Work: Share a quick pic or story about a job on your Google profile or a basic website. Say, “Fixed a leaky faucet in [Your Town] today!” That tells Google and customers where you are, no fancy tags required.

These take less time than geotagging and get you way more bang for your buck.

The Verdict: Skip the Geotagging Hype

Next time someone tells you geotagging’s the secret to crushing it online, smile and nod, then get back to work. It’s not a scam, just a distraction. You’ve got pipes to unclog, wires to fix, or lawns to mow. Leave the photo-tagging to the influencers and focus on what brings real customers through the door.

The 3 Ranking Factors You’re Overlooking

Last Updated: April 1, 2025

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Baseball season is here, and every fan knows the thrill of a grand slam. It’s the highlight-reel moment that gets the crowd roaring. But ask any coach or player who’s hoisted a championship trophy, and they’ll tell you the real secret: it’s not the home runs that win games—it’s small ball. Bunting, stealing bases, hitting singles, playing solid defense. Doing the little things right, inning after inning, adds up to a W.

Your small business’s search rankings? Same deal. Everyone’s chasing the “home run.” That shiny new tool or a quick trick to dominate Google overnight (looking at you, GBP Heatmap fans). But the pros know that consistent, fundamental plays beat flashy distractions every time. At Prospect Genius, we’re all about “Clean, Plan, Grow”—and today, we’re breaking down three overlooked ranking factors (plus a bonus AI curveball) that are your small ball SEO playbook. Master these, and you’ll be racking up wins all season long.

1. NAP Consistency: Your Leadoff Hitter

In baseball, a leadoff hitter sets the tone—get it wrong, and the whole inning suffers. For local SEO, that’s your NAP (Name, Address, Phone number). If your business info isn’t identical everywhere online (your website, Google Business Profile (GBP), directories, social pages) Google gets confused. And a confused Google doesn’t rank you highly.

  • Why It Matters: Inconsistent NAP is like sending a pinch hitter who doesn’t know the signals. Google’s bots won’t trust your listing, and your visibility takes a hit.
  • How to Fix It: Audit your top listings (think GBP, Yelp, Bing) and make sure every letter, number, and comma matches. Use a tool like a citation checker for a quick scan, but don’t panic at their “you’re missing 80%” scare tactics (we debunked that in a previous article). Focus on the big players that matter to your industry.

Pro Tip: Update your site’s footer and contact page with your exact NAP. It’s a signal to Google and a base hit for credibility.

2. Site Structure & Local Content: Your Batting Order

A good batting order isn’t just a list of names, it’s strategic, with each hitter in the right spot to drive runs. Your website needs the same intentional structure. Too many small businesses slap up a one-page site and call it a day. That’s like sending your pitcher to bat cleanup. It’s not a winning strategy.

  • Why It Matters: Google loves content-rich sites that answer searcher intent. If you’re a plumber in three towns, a single-page site page won’t cut it. You need pages for each service (e.g., “Drain Cleaning”) and each location (e.g., “Drain Cleaning in [Town Name]”).
  • How to Fix It: Build out your site with:
    • Service Pages: One for every key offering, packed with details and keywords.
    • Local Landing Pages: A page for each service offered, per town you serve, with unique content (no copy-pasting!). Mention local landmarks or events like “serving [Town] since the [Local Festival] began” to signal relevance.
    • Mobile-Friendly Design: Half your traffic’s on phones. If your site’s a mess on mobile, you’re striking out.

Pro Tip: Add a blog with tips (e.g., “How to Spot a Leaky Pipe Before It Floods Your Basement.” or even better, “Here’s a leaky pipe repair we performed in [town name here].”) It’s fresh content that keeps Google coming back.

3. Backlinks: Your Steady Defense

In small ball, defense wins championships. Stopping runs is as crucial as scoring them. For SEO, backlinks are your defense, proving to Google that your business is legit. But just like a sloppy fielder can cost you a game, bad or irrelevant backlinks can hurt more than help.

  • Why It Matters: Quality backlinks from local directories, industry sites, or partners tell Google you’re a player worth ranking. But don’t fall for the “list you on 500 random sites” scam we warned about last week.
  • How to Fix It: Focus on:
    • Local Citations: Get listed on relevant directories (e.g., Chamber of Commerce, trade groups). Check BrightLocal’s for a legit starting point.
    • Partnerships: Swap links with local businesses or sponsor a community event for a natural boost.
    • Patience: Backlinks take weeks to register (see our timeline breakdown ), so keep swinging—don’t expect an instant home run.

Pro Tip: Monitor your backlinks with a free tool like Google Search Console to spot any sketchy ones sneaking in.

BONUS: 4. AI-Friendly Optimization: The Rookie Phenom

Here’s the curveball: AI is changing the search game. Large Language Models (LLMs) like ChatGPT and Grok aren’t Google and they don’t crawl the web the same way. Optimizing for them isn’t identical to traditional SEO, and the standards are still shaking out. (Think VHS vs. Betamax or HD-DVD vs. Blu-Ray) We don’t know the winner yet, but “AI agents” are already on deck, ready to transform how customers find you.

  • Why It Matters: People are asking ChatGPT “Who’s the best plumber in [Town]?” or querying Grok for local services. If your site isn’t AI-friendly, you’re missing the next wave of traffic and AI agents will only amplify this shift.
  • How to Fix It: Start small:
    • Clear, Conversational Content: Write like you talk because LLMs love natural language. “We fix leaky pipes fast” beats “Plumbing services optimized for expediency.”
    • Structured Data: Add schema markup (e.g., for services, locations) so AI can easily pull your info. Get working on your LLMs.txt file!
    • FAQ Pages: Answer common questions (“How much does a drain cleaning cost?”) It’s gold for AI responses.

Pro Tip: Ask ChatGPT about your business. If it draws a blank or gets it wrong, you’ve got work to do.

Step Up to the Plate

Chasing the next big SEO “home run” might feel good, but it’s the singles and doubles (NAP consistency, a smart site structure, steady backlinks, and a nod to AI) that build a championship season. These aren’t sexy, but they’re proven. And just like in baseball, you don’t need a massive budget to play small ball, you just need to execute.

Ready to stop striking out on search rankings? Let’s talk about a game plan that actually works. Contact us today, and we’ll help you hit the basics out of the park.

ScamWatch: Don’t Fall For The Citation Scam

Last Updated: March 26, 2025

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If you’ve ever gotten a call out of the blue saying something like, “Your directory listings aren’t set up properly to be found by Google!” or “Your listings aren’t working for voice search!”…you’re familiar with this directory listing scam.

But it’s not just phone calls anymore. These days, slick-looking online tools promise to “scan the web” for your business listings. After a few seconds of dramatic loading… BAM! The results are always:

  • You’re not even in 75% of the directories you need
  • The ones you ARE in, are all wrong
  • You’ve failed at life and should rethink every decision you’ve ever made

Sounds urgent, right? Directory citations ARE important for ranking…so you’d better drop everything and sign up for their monthly plan immediately!

Hold up. Let’s talk.

What’s Actually Going On?

Most of these tools and callers are selling directory listing services. That’s not inherently shady, but using fear and misinformation to push their product? That’s where things get messy.

To show you just how bad the problem is, we’ll use a reputable company’s tool. Sorry Moz Local, you’re in the hot seat today.

Don’t get us wrong, Moz is a respected name in the SEO world. We’re not calling them scammers. But when even their citation checker tool is a prime example of why these tools can’t be trusted blindly, you know the rest are garbage too.

We ran Prospect Genius through their citation checker. The results?

Results of Moz Local's listing scan tool for Prospect Genius

  • Claimed we’re missing 89% of our listings. (Not true.)
  • Said 11% were incorrect. (Wrong again.)
  • Stated 0% were accurate. (Laughable.)
  • Claimed we don’t have a Google Business Profile. (We do.)
  • Said we’re missing from Hotfrog and Bing. (We’re on both.)
  • Reported that our Cylex listing was missing a phone number. (It’s not.)
  • Criticized us for not being listed on TomTom, Here, and Uber. (We’re not a physical storefront—so those would be completely irrelevant.)

Google Business Profile for Prospect Genius

Hotfrog Profile for Prospect Genius

Bing Local Profile for Prospect Genius

Cylex Profile for Prospect Genius

Basically, the tool gave us an F… for having everything in order.

So why would a reputable company offer a tool with such wildly inaccurate results?

There’s two reasons:

  1. You’re not likely to buy a directory listing package if your report says you’re already doing great.
  2. Making a tool that will actually go scrape all these different sites and accurately pull in the data, is very close to impossible, for a bunch of technical reasons.

How These Scams Work

There are two main flavors of this scheme:

1. The Phone Call Hustle

You get a call from someone claiming to be an “online directory specialist.” They say your listings are missing, broken, or outdated, and offer to “clean it up” for a fee.

2. The Scare Report Tool

You enter your business name into a website, and it “audits” your citations. Surprise! You’re in critical condition and urgently need their premium package to fix it.

In both cases, the goal is to make you feel like your business is losing out—unless you pay them to save the day.

Here’s the Truth:

You neither need, nor want, to be listed in every single directory. Being listed in the wrong places can actually hurt your SEO. For example, if you’re a local plumber, do you really need to be in a GPS mapping service meant for retail stores? Or on a directory for Canadian chiropractors? (That’s a hard no.) When your business is plastered across irrelevant or low-quality sites, Google will likely see it as spammy, and that’s not how you want them to see you.

What Does Matter?

We’re HUGE advocates for having consistent, accurate business info online. Your NAP (Name, Address, Phone) should match everywhere. It’s a foundational piece of local SEO. In fact, it’s the first part of our “Clean, Plan, Grow” mantra we preach every day.

That’s what makes this scam work is that there’s a grain of truth behind it. But that truth gets twisted into fear-mongering that’s designed to sell you something you probably don’t need.

What Should You Do?

Great question. Here’s how to cut through the noise:

  • Ask for specifics.
    • If someone says your listings are broken, ask: “Which directories do you believe I’m missing from?”
  • Do your own check.
    • Google your business name. Review the top results—do they match your business info? Are they accurate?
  • Use a trusted list.
    • Reference something like BrightLocal’s Top Citation Sites in the USA. These are the directories that actually matter for local SEO.
  • Don’t panic over percentages.
    • If a tool says you’re missing 80% of listings, ask: Which ones? Then assess whether those directories are relevant to your business.
  • Trust your gut.
    • If it smells like a sales pitch… it is. If someone’s telling you your business will fail unless you sign up right now, they’re probably more interested in their profits than your success.

Final Word

Yes, online citations matter. Yes, having clean and consistent listings helps your local SEO. But no, it’s not rocket science, and it definitely shouldn’t come with a panic attack or a surprise invoice. Take a step back. Ask questions. Do a little research before you hand over your hard-earned money. Doing these quick searches to verify what you’re being told will literally take you seconds, but it can save you quite a lot of your hard-earned cash.

How Long SHOULD Things Take? Setting Realistic Timelines

Last Updated: March 17, 2025

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In today’s digital world, everyone expects instant results. But when it comes to SEO, backlinks, and Local Service Ads (LSAs), things don’t work that way. Many business owners assume that once they launch a website or add a backlink, they’ll see immediate results on Google. In reality, even a Google Ads campaign (arguably the quickest thing to turn on and off) won’t be at peak performance for at least a month or two.

Let’s break it down so you can understand why things take time and what to expect when working on your online presence.

The Search Engine Road Atlas

A great way to think about Google is to compare it to an old-school road atlas. Back in the day, if a new road was built, it wouldn’t appear in printed atlases until the next edition was published, maybe a year later. Google works in a similar way.

When you search for something on Google, you’re NOT searching the live internet. You’re searching Google’s database of known webpages. If Google hasn’t discovered your new site or backlink yet, it won’t show up in the search results.

Here’s how the process works:

  1. Google’s bots (also called crawlers or spiders) find your website. This could take days or weeks, depending on how often your site is updated and linked to.
  2. Google processes and categorizes the data. Your website isn’t immediately visible in search results. It goes through indexing, testing, and ranking processes first.
  3. Google updates its search results. Only after this entire process is complete will your site or backlink start appearing in search results.

If everything happens quickly, you might see your site or backlink appear in a week or two. But if you’re on the slower end of the cycle, it could take two to four weeks or more before anything changes in the search results.

Backlink Delays: Double the Wait

Backlinks (links from other websites to yours) are an important part of SEO. But even after you add a backlink, it doesn’t mean Google will recognize it immediately. There are two reasons for this:

  1. The site hosting your backlink needs to approve and publish it. If you add your business to an online directory, for example, you may have to wait for their team to review and accept your listing.
  2. Google then has to find and process the backlink. Just like with a new website, Google’s bots need to crawl and index that backlink before it has any impact on your rankings.

This means you could be waiting weeks or even months before a new backlink actually helps your SEO.

Local Service Ads (LSAs): No, They Won’t Go Live Today

Some marketing agencies promise they can get your Local Service Ads (LSAs) live in just a few hours. This is completely false.

LSAs require:

  • Business verification: You must submit business licenses and insurance documents.
  • Employee background checks: If your employees enter customers’ homes, they must pass background screenings before your ad is approved.

This process takes days or weeks, not hours. If someone tells you otherwise, they’re either misinformed or lying.

Recent Changes to Google Timelines

If you think SEO and online marketing delays are frustrating now, 2025 has made things even worse.

Google Business Profile (GBP) Appeals Are Taking Longer

  • If your GBP gets suspended and you appeal it, expect delays.
  • Many responses from Google seem AI-generated and unhelpful.
  • Even with aggressive follow-ups, some appeals are taking months to resolve.

Google Business Profile Reviews Are Also Delayed

  • If your reviews disappear from your GBP, getting them back is now a long, uphill battle.
  • We’ve seen cases where it took months of back-and-forth with Google just to restore lost reviews.
  • If your GBP is suspended, your reviews may be stuck in limbo for an extended period.

Bottom Line: Be Patient and Plan Ahead

SEO, backlinks, LSAs, and Google Business Profiles all take time. If you expect instant results, you’ll only end up frustrated. The best approach is to:

  • Plan for delays. Expect at least a few weeks for most online changes to take effect.
  • Work with knowledgeable experts. They can help navigate these roadblocks efficiently.
  • Don’t believe “instant” SEO promises. If it sounds too good to be true, it probably is.

While it’s frustrating to wait, understanding these timeline myths can help you set realistic expectations and avoid unnecessary stress.

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Prospect Genius
279 Troy Rd
Ste 9 #102
Rensselaer, NY 12144

Business Hours

Mon – Fri: 9am – 6pm ET

(800) 689-1273
hello@prospectgenius.com

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What Drives Us?

Our passion is helping small businesses thrive. It’s why we get out of bed every day. Too many business owners are cheated and lied to every day so we see it as our duty to be a beacon of truth, a safe harbor, in an often unscrupulous industry.

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