Did you get an Amazon Echo or Google Home as a gift during the holidays? Statistically speaking, you or someone you know probably has one of these smart speakers. A January 2018 report from NPR and Edison Research shows 39 million Americans now own smart speaker devices like Amazon Echo and Google … [Read more...] about How to Stop Amazon Echo From Leaving Your Business in the Dust
How Voice Search Is Changing the Way You Need to Write
Are you one of the millions of Americans who own a smartphone? Then you're probably aware of voice search. You hold down a button on your phone, ask a question out loud, and voilà! In a matter of seconds, your phone gives you an answer. The New Language of Voice Search However, Siri doesn't just … [Read more...] about How Voice Search Is Changing the Way You Need to Write
Do You Know What Siri and Voice Searches Mean for Your Website?
When we shared our online marketing predictions for 2017, we detailed how Google is doubling-down on catering to its users' expectations and experiences. And as virtual personal assistants like Cortana and Siri become more prominent in users' lives, Google is seeing a significant increase in voice … [Read more...] about Do You Know What Siri and Voice Searches Mean for Your Website?