Case Study

Recovering from a Negative Review Attack

This study illustrates how we helped an appliance repair company recover from an attack on their business’s reputation by removing fradulent reviews from their Google Business Profile.


Navigating the Storm of False Negative Reviews

In the competitive landscape of appliance repair, maintaining a stellar online reputation is crucial for attracting and retaining customers. High End Appliance Care, a reputable appliance repair service, faced an unprecedented challenge when a competitor deployed an army of bot accounts to tarnish their reputation on Google. Beginning on one June 15th, High End Appliance Care was bombarded with at least one falsified one-star review daily. This relentless attack lasted for nearly two weeks, severely impacting their overall score and public perception.

Illustration of an appliance repair shop being attacked by an onslaught of robots
A superhero surrounded by gold stars

Prospect Genius's Intervention with Google Review Star Saver

The situation looked grim as the company’s Google star rating plummeted below 4/5, casting a shadow over its credibility. The flood of negative reviews, all highlighting poor experiences, painted a misleading picture of the quality and reliability of High End Appliance Care’s services. It was at this critical juncture that Prospect Genius stepped in with our innovative Google Review Star Saver service.

We at Prospect Genius began a meticulous process of combating the false negative reviews. Our team worked closely with Google’s moderators, challenging each review’s legitimacy while adhering to Google’s stringent review policies. The effort was a testament to the importance of perseverance and effective communication in digital reputation management.

Achieving a Milestone: Removal of False Reviews

The turnaround began on July 5th, when the majority of the negative reviews were removed, thanks to the relentless efforts of the Prospect Genius team. This significant cleanup boosted High End Appliance Care’s rating back to an impressive 4.7/5. However, not content with just a partial victory, we continued to advocate on our client’s behalf. Our dedication paid off in October when the last of the falsified reviews were successfully removed, culminating in a triumphant restoration of High End Appliance Care’s online reputation.

A Triumphant Return to a Shining Reputation

As of the writing of this case study, High End Appliance Care boasts a near-perfect 4.9/5 star rating on their Google Business Profile, with a total of 131 Google Reviews. This remarkable recovery not only highlights the resilience and dedication of both High End Appliance Care and Prospect Genius but also showcases the effectiveness of the Google Review Star Saver service in navigating the complexities of online reputation management.

A Testament to Effective Online Reputation Management

This case study serves as a powerful example for small businesses facing similar challenges, demonstrating that with the right strategies and support, it is possible to overcome malicious attempts to damage one’s online reputation. Prospect Genius’s Google Review Star Saver service stands as a beacon of hope for businesses aiming to protect and enhance their digital presence in an increasingly online world.
Screenshot of High End Appliance Care's Google reviews

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