Prospect Genius, an online advertising firm based in upstate New York, announces continued upward growth and enhanced performance for appliance repair clients during the month of June. Providing long-term growth in total leads generated (both phone and e-mail) for local appliance repair companies across the nation, Prospect Genius reports sustained performance for both this specific category of business and across their entire client base. Prospect Genius’s innovative SEO-based lead generation program generated 3,110 leads for their appliance repair clients in June alone. These statistics are simply representative of the latest month’s continuing trend. In February, prior to Google’s Panda update, PG supplied 1,124 leads to their appliance repair client companies. Immediately following this update, PG’s lead delivery jumped 50% to 1,723 leads. Since Google implemented their Panda algorithm update (also called the Farmer update in the mass media) in February, many online advertising companies have been affected by the content farming penalties and exclusions. However, over that same time span, Prospect Genius has only continued to grow. In the four months following the Panda update, PG has expanded their lead generation performance for appliance companies by an average increase of nearly 30% more leads per client per month. As Prospect Genius President Alex Pelli comments, “Integrity is what sets Prospect Genius apart. Because we’ve always played by the rules, changes like Google algorithm updates—even the major Panda changes—don’t majorly affect our lead generation results. We’re pleased to be able to provide our customers with continued success and the continued growth of their lead generation campaigns.” Prospect Genius is an Internet marketing company based in Troy, New York. Serving local companies nationwide, PG utilizes SEO strategies for effective lead generation.
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