Business owners in New York’s Capital Region will soon be able to find the online advertising specialists at Prospect Genius in a whole new location. Starting in April, Prospect Genius will be moving its growing team into a newer, larger facility in Troy, NY. As a result, the team will be better equipped to provide a larger number of existing and future clients with effective search engine optimization (SEO) and lead generation. Specializing in Internet marketing for local service providers in all different corners of the country, Prospect Genius has been headquartered at 105 Jordan Road in Troy since 2010. On April 1 of this year, the company’s main offices will relocate to 250 Jordan Road, where there will be ample space for Prospect Genius’s growing team. In fact, the new property will be more than three times the size of the former office, which means that it will be able to accommodate any further expansion on the part of the PG staff. President Alex Pelli says, “The new space is larger, spankin’ new, and allows for future growth plans. We’re all very excited about the move.” Prospect Genius has seen continued growth due to an ever-increasing number of local businesses that depend on web-based resources for visibility and accessibility. As online advertising becomes an invaluable aspect of business ownership, the demand for expert SEO services grows. According to a 2010 study by the Pew Research Center, more than 58% of American consumers use the Internet to research products and services before making a purchase. For that reason, the unique web marketing services that Prospect Genius provides are integral to the success of countless local businesses; the expansion of their team is a direct result. Prospect Genius is an SEO company based out of Troy, NY. Established in 2007 as an online lead generation and advertising program for local service providers nationwide, Prospect Genius specializes in sending customers straight to businesses’ websites.