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Prospect Genius

Prospect Genius

Practical Marketing Solutions - Clean-Plan-Grow

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Your Website's Ranking Is Not Important

April 28, 2017

Website's ranking

We repeat: Your website's ranking is not important. That probably goes against everything you previously thought about SEO. However, as Ryan Shelley points out in a recent article on Search Engine Land, there are much more accurate measures of success: The problem with putting too much emphasis on … [Read more...] about Your Website's Ranking Is Not Important

Filed Under: Blog Tagged With: article digest, best practices, conversion rate, pain point, rankings, resource, Search Engine Land, traffic

The PPC Metrics You SHOULD Be Focusing On

October 13, 2016

PPC metrics

If you're handling your own PPC with AdWords or Bing Ads, hats off to you! It's not an easy undertaking. However, it's certainly doable once you become more familiar with industry vocabulary and best practices. Learning the right terminology and approach can take time, though. One common stumbling … [Read more...] about The PPC Metrics You SHOULD Be Focusing On

Filed Under: Blog, Tips and Tricks Tagged With: adwords, bing ads, click-through rate, conversion rate, ppc, resource, ROI

READ THIS: "4 Things Most Leaders Don't Know About SEO"

June 11, 2015

By now, you've heard of the term "search engine optimization" (SEO for short), and at least recognize that there's a lot of significance behind it. However, according to a recent article on Search Engine Land, there's still a lot about SEO that business owners don't know. In his article, "4 Things … [Read more...] about READ THIS: "4 Things Most Leaders Don't Know About SEO"

Filed Under: Blog, Tips and Tricks Tagged With: branding, click-through rate, consumer behavior, conversion rate, customer reviews, online advertising campaign, ppc, Search Engine Land, seo

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Our passion is helping small businesses thrive. It’s why we get out of bed every day. Too many business owners are cheated and lied to every day so we see it as our duty to be a beacon of truth, a safe harbor, in an often unscrupulous industry.

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Prospect Genius
279 Troy Rd
Ste 9 #102
Rensselaer, NY 12144

P: (800) 689-1273
F: (888) 488-9011
E: hello@prospectgenius.com

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